Privacy Policy

Last Update: November 12, 2024

Upchurch Services, LLC and its affiliated companies (collectively, “Upchurch” or “we”) own and operate this website, with a home-page located at www.upchurchservices.com (the “Website”). Respect for privacy and compliance with the applicable privacy laws are of critical importance at Upchurch.

This Privacy Policy (the “Policy”) describes the types of personal information we may receive through your access and use of our Website or any other general customer interaction with us, how we may use and disclose the information, and certain rights and options you may have regarding this information. Please note that we may provide you with other privacy notices from time-to-time depending on your use of our services or other engagements. This Policy is a supplement to those other, more-specific privacy notices.

Please review this Policy carefully before sharing information with us so you understand our privacy practices. By using our Website, communicating with us, or providing information to us, you agree to the terms of this Policy, including any subsequent updates or revisions to this Policy. “You” means the person using this Website and providing personal information, and/or any other person on whose behalf you are using this Website.

Important Information About This Policy

While we always aim to provide complete and transparent information about how we process your personal information, we reserve the right to amend or update this Policy from time to time, or to create additional policies, in order to accurately reflect changed circumstances or new legal requirements. As a result, it is important that you read this Policy closely so that you are fully aware of how and why we are using your personal information.

To assist us in ensuring that we can provide the most accurate information possible, we ask that you check this Policy for updates. We also ask that, where we have an ongoing relationship with you and any of the data you have provided becomes no longer accurate, you keep us informed of this so we can amend our records accordingly.

Personal Information We Receive

To provide functionality for and improve our Website and services, as well as to comply with our Terms of Use, we use cookies, analytics and other tracking technologies to automatically collect certain information, including personal information. For the purposes of this Policy, “personal information” is any information that identifies or can be used to contact a particular individual, such as your name, email address or telephone number. For example, if you fill out our “Contact Us” page on this Website, you would be providing Upchurch with your personal information. The personal information we receive includes the following categories.

Contact information – first name, last name, email address, and telephone number.
Marketing information – details regarding informational and promotional materials you may have requested or received from us, the markets in which you are interested, your receipt of promotional communications, and information on your marketing or communication preferences.
Communications information – copies of communications and inquiries you have submitted to us, including via phone, email, or online chat.
Device and usage information – details regarding how and when your device or browser accessed our Website, including the type of device used to connect to our Website, the type of Internet browser your computer uses, your IP address, the frequency and duration of your usage, the pages you view, what websites or search terms referred you to the Website, and information about your interaction with our Website and software.

We collect this information when you access, use, or navigate the Website, fill in forms when presented to you, request information via our website, communicate with us or a salesperson (including by phone, email, chat, or otherwise), interact with any chatbot or similar features available within our Website, participate in surveys or sponsored activities, or otherwise provide us with personal information.

Please note that we may aggregate or anonymize the foregoing types of data such that they are no longer capable of identifying you, in which case they are no longer considered “personal information.”

Automatically Collected Usage and Device Information

Like most website operators, we use various technologies to automatically collect information about you, including the following:

Cookies. Cookies are small text files that a website transfers to a visitor’s device for recordkeeping purposes. We use cookies to personalize visitors’ experiences on our Website, provide content that we may believe may be of interest, track visitor trends and patterns, engage in marketing and advertising, and otherwise analyze our Website traffic. For further information about cookies, including how to refuse cookies, please visit www.allaboutcookies.org. Please note that if cookies are disabled, you may not be able to enjoy certain features of our Website.
Pixels, tags, and web beacons. Upchurch’s Website may also use “pixels,” “tags,” or “web beacons.” These technologies are small pieces of code that run when a website/application page or email is loaded. They are used to monitor the behavior of the visitor or email recipient—such as what icons were clicked or whether links in an email were opened—and gather analytics. For example, when you open the Upchurch Website homepage, a pixel may run and generate information based on the visit, and then this information is processed by us or our vendors. Pixels work in conjunction with cookies to let us know what portions of our Website are of interest to you and to help us provide you with tailored information from our Website. If you turn off cookies, the pixels, tags, and web beacons we use may still detect certain information about your interaction with our website and disregard any cookie-prohibitive markers or signals. Note, the vendors that supply us these pixels, tags, web beacons, cookies, or similar tracking technologies collect your personal information instantaneously and simultaneously with Upchurch’s collection of such information and they may use the information for their own purposes.
Log Files and Device Identifiers. We use log files to track actions occurring on the Website and collect data about visitors, including IP address, browser type, Internet service provider, referring/exit pages, date/time stamps, and device identifiers. Log file information is used for security purposes (i.e., to prevent fraud) and product improvement purposes.
Analytics. Our Website may also, now or in the future, use third-party analytics vendors such as Google Analytics. You can find more information about how data is collected and processed in connection with the Google Analytics service here. You can also read Google’s privacy policy here.

The information collected through these technologies may be combined with personal information or aggregated with other information on Website visits. We may share information about your use of our Website with our analytics partners, who may combine it with other information that you previously provided to them. We collect, create and process de-identified and aggregated information and other non-personal information, which is not related to an identified or identifiable natural person. You agree that Upchurch owns, without restriction, all non-personal information and that you have no rights in or to any non-personal information.

California Notice of Collection of Personal Information

Upchurch collects, and has collected within the last twelve (12) months, the following categories of personal information from California consumers:

Category	Specific Pieces of Information	Business or Commercial Purposes of Use
Identifiers	Unique username and password, name, e-mail address, phone number, IP address, physical address, and other voluntarily provided identifiers.	This personal information is used to create and maintain your right to access and use the Website, subscribe you to community forums (if requested), and to provide you with a better user experience.
Categories of personal information described in Section 1798.80(e)	Name, billing address, shipping address, credit card, debit card or bank account information, and such other applicable information as requested by the third-party payment processor.	This personal information is used to process payments you request and assist in identifying fraud.
Internet or other electronic network activity information	Browsing history, search history, Website traffic, internet browser type, device and software characteristics, internet service provider domain names, and a record of Website usage.	This personal information is used to maintain the Website, to conduct internal analytics of our systems, and to enhance the functionality of the Website, as well as to provide you with a better user experience.
Geolocation data	Precise or approximate geographic location as determined by the device being used.	This personal Information is used to comply with applicable laws, generate de-identified and aggregated data for analytic purposes, as well as to provide you with a better user experience.

How We Use Personal Information

We (and the service providers acting on our behalf) may, now or in the future, use the personal information we collect from you for the following purposes:

Providing you with the information you requested regarding Upchurch as well as with other related information we believe you may find useful or interesting;
Providing customer support to verify, investigate, and respond to any claims, problems, or requests made relating to our Website;
Enforcing our terms of service or agreements with customers;
Preventing or detecting hacking activities, security breaches, or safety risks in connection with our Website;
Sending service announcements and messages;
Developing, updating, and improving our Website offerings;
Optimizing your experience on our website and ensuring that our content is presented to you in the most effective manner;
Sending you promotional or marketing communications and solicitations, tracking your marketing preferences, and for our internal marketing purposes along with those of our parent and/or affiliate companies;
Notifying you about changes to our Website and material changes to this Policy;
Providing you with surveys or otherwise soliciting feedback regarding the Website; and
Performing other functions as otherwise described to you at the time of collection or to which you otherwise consent.

For more information about your options relating to your personal information and your communication preferences, see “Your Choices Regarding Your Information” below.

Disclosure of Personal Information

We do not sell, share, or otherwise transfer your personal information to third parties, except for sharing your personal information with our Website hosting partners, other trusted third parties who assist us in operating and providing the Website, or otherwise conducting our business. In the proceeding twelve (12) months, Upchurch has not made any sales of personal information to third parties. We may disclose your personal information to the following types of entities:

Service providers and third-party vendors that we use to support our business, including companies that perform work necessary for us to provide and improve the Website. For example, we may share your email address with any entity that helps us send email or that facilitates any chat functionality or chatbot feature on our Website.
Analytics vendors in order to understand our Website traffic and usage patterns, optimize our Website, and identify potential new clients.
Marketing and advertising vendors that may assist with lead generation, hosting information relating to customers and business partners and potential customers or business partners, marketing automation, advertisement placement and targeting, and marketing campaigns and communications.
Upchurch’s parent or affiliate entities, including for the purpose of providing you with information and materials you may find interesting.
Buyers or other successors prior to or in the event of a merger, acquisition, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as a part of bankruptcy, liquidation, or similar proceeding, where the information is among the assets being transferred.
Other parties for any purpose we disclose at the time you provide the information.

Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights or the rights of other customers or vendors.

Choices About the Collection and Use of Personal Information

We aim to provide you with a range of choices regarding your personal information. If we send you promotional emails, you can stop receiving those emails by clicking the “unsubscribe” link in the email. We endeavor to promptly process any unsubscribe requests. You can also choose not to provide us with information we may request through our Website, for example you may choose not to provide us with your email address, but in that case we would not be able to contact you via email.

As discussed above, we use analytics tools in connection with the Services. If you would like to refrain from having your data collected by Google Analytics, Google has developed an opt-out browser that you can use. You can find more information on how Google uses information it collects here.

If you do not wish to have your email or other contact information used by us to promote our own or our affiliate’s products or services, you can opt-out by sending us an email at info@upchurchservices.com. This opt-out does not prohibit us from sending you other non-marketing business, account-status, or legal notices.

If you wish to update or correct any personal information about you, please send us an email at info@upchurchservices.com.

In some jurisdictions, you may have the right to request (a) what personal information we collect, store, use, share, or otherwise process, (b) rectification of inaccurate personal information, (c) erasure/deletion of your personal information, (d) restriction on the sharing or other processing of certain personal information, and/or (e) that your personal information be transferred. According to the law of certain jurisdictions, you may also have the right to (i) object to our processing of your personal information, (ii) withdraw your consent to our processing of your personal information, (iii) opt-out of the sale of your personal information, and/or (iv) not receive discriminatory treatment for the exercise of your applicable privacy rights. However, due to the inherent necessity of personal information for the operation of the Website, you understand and agree that the erasure of, or withdrawal of your consent for us to process, your personal information may mean some features of our Website may not function properly or may not be available to you and that any such deficiency in the Website caused by such exercise of your privacy rights is not a result of discriminatory treatment for the exercise of your applicable privacy rights.

To exercise your applicable rights at any time, you can send an e-mail to info@upchurchservices.com.

State-Specific Privacy Policies

If you reside in one of the following states, the corresponding state-specific privacy policies apply to you and supplement this Privacy Policy.

Notice to California Residents – Your California Privacy Rights

Individuals who are residents of California and have provided their personal information to us may request information regarding our disclosures, if any, of their personal information to third parties for a third party’s direct marketing purposes. Such requests must be submitted in writing at:

Upchurch

Attn: Request for California Privacy Information

2606 Baldwin Road

Greenwood, MS 38930

info@upchurchservices.com

Such requests must include the reference Request for California Privacy Information in the subject line and in the body of the message and must include the e-mail address or mailing address, as applicable, for us to send our response. This request may be made no more than once per calendar year. We reserve the right not to respond to requests submitted to us if not submitted pursuant to the terms set forth above.

The California Consumer Privacy Act (“CCPA”) and the California Privacy Rights Act (“CPRA”) provide California residents with certain rights regarding their personal information. These rights and the methods for exercising them are described in more detail below. Please note that this section applies only to and the rights described in it can only be exercised by residents of California.

Information Sharing

Upchurch will not share information it collects about you with its affiliates or third parties (both financial and non-financial), except as required or permitted by law.

Limit Use and/or Disclosure of Sensitive Personal Information

Certain categories of personal information that we collect and use might be “sensitive” under data privacy laws. Consistent with applicable law, you may limit certain uses or disclosures of your sensitive personal information and may exercise this right by using the contact details in the “Contact Us” section.

Right to Opt-Out

California residents may at any time exercise the right to opt out of the sale of their personal information. Please note that if you opt-out of certain types of sales, we will be unable to provide you with our products and services that rely on such sales.

Right to Access

Consistent with applicable law, you may submit a verifiable consumer request to access, in a portable and (if technically feasible) readily-usable form, the personal information that we have collected about you as well as more information about our data practices. For more information about how we collect, use, and disclose personal information for business purposes, please review our Privacy Policy.

Right to Correct

Consistent with applicable law, you may submit a verifiable consumer request to correct inaccuracies in your personal information held by Upchurch.

Right to Delete

Consistent with applicable law, you may submit a verifiable consumer request to delete your personal information. Upchurch may deny your request pursuant to exceptions under the CCPA and CPRA.

Sale and Sharing of Data

We do not sell personal information to third parties; we are not data brokers and do not put personal information on the open market. We do not knowingly sell or share the personal information of individuals who are younger than 18. We do allow third parties to collect personal information through Upchurch and share personal information with third parties for the business purposes described in the Privacy Policy including, without limitation, advertising and marketing on Upchurch and elsewhere based on Users’ online activities over time and across Upchurch, services, and devices. Consistent with applicable law, you may opt out of such processing by using the contact details in the “Contact Us” section.

Right of Non-Discrimination

We will not discriminate against you for exercising your rights and choices, although some of the functionality and features available on the service may change or no longer be available to you. Any differences in the services are related to the information provided.

Data Retention

We retain personal information for as long as needed or permitted in light of the purpose(s) for which it was collected. The criteria used to determine our retention periods include:

The length of time we have an ongoing relationship with you and provide services to you (for example, for as long as you have an account with us or keep using our services) and the length of time thereafter during which we may have a legitimate need to reference your personal information to address issues that may arise;
Whether there is a legal obligation to which we are subject (for example, certain laws require us to keep records of your transactions for a certain period of time before we can delete them); or
Whether retention is allowed by applicable law (such as in regard to applicable statutes of limitations, litigation or regulatory investigations).

De-Identification

Consistent with applicable law, we commit to maintain and use anonymized information in de-identified form and not to attempt to re-identify the information, except that we may attempt to re-identify the information solely for the purpose of determining whether its de-identification processes satisfy the requirements of the California Privacy Rights Act.

Colorado

Right to Access

Right to Correct

Consistent with applicable law, you may submit a verifiable consumer request to correct inaccuracies in your personal information held by Upchurch by using the contact details in the “Contact Us” section.

Right to Delete

Consistent with applicable law, you may submit a verifiable consumer request to delete your personal information.

Appeal of Consumer Rights Requests

To appeal a refusal to act on your request, please contact us by using the contact details in the “Contact Us” section and include the text “Appeal of Consumer Rights Request” in the body of the email.

Use of Opt-Out Signals

We do not sell personal information. However, we do process personal information for purposes of displaying advertisements that are selected based on Users’ online activities over time and across different sites, services, and devices. We also engage in automated processing that could affect you. Consistent with applicable law, you may opt out of such processing by using the contact details in the “Contact Us” section.

Right to Opt-Out for the Purposes of Profiling for Decisions That Produce Legal or Similarly Significant Effects

Consistent with applicable law, you may have the right to opt-out of processing of personal information for purposes of profiling in furtherance of decisions that produce legal or similarly significant effects. To exercise any right you may have, please use the contact details in the “Contact Us” section.

Sensitive Data Inferences

We may process inferences from your sensitive data for the purposes discussed in our Privacy Policy. In the event that we do, we will retain the inferences until we have fulfilled the purpose for which we collected them. We will delete such inferences in accordance with our Privacy Policy.

Connecticut

Right to Access

Right to Correct

Consistent with applicable law, you may submit a verifiable consumer request to correct inaccuracies in your personal information held by Upchurch.

Right to Delete

Consistent with applicable law, you may submit a verifiable consumer request to delete your personal information.

Appeal of Consumer Rights Requests

Right to Opt-Out for the Purposes of Profiling for Decisions That Produce Legal or Similarly Significant Effects

Personalized Advertising Opt-Out

We do not sell personal information. However, we do process personal information for purposes of displaying advertisements that are selected based on Users’ online activities over time and across different sites, services, and devices. Consistent with applicable law, you may opt out of such processing by using the contact details in the “Contact Us” section.

Utah

Right to Access

Right to Delete

Consistent with applicable law, you may submit a verifiable consumer request to delete your personal information.

Personalized Advertising Opt-Out

We do not sell personal information. However, we do process personal information for purposes of displaying advertisements that are selected based on Users’ online activities over time and across different sites, services, and devices. Consistent with applicable law, you may opt out of such processing by using the contact details in the “Contact Us” section.

Vermont

Information Sharing

Upchurch will not share information it collects about you with its affiliates or third parties (both financial and non-financial), except as required or permitted by law.

Virginia

Right to Access

Right to Correct

Consistent with applicable law, you may submit a verifiable consumer request to correct inaccuracies in your personal information held by Upchurch.

Right to Delete

Consistent with applicable law, you may submit a verifiable consumer request to delete your personal information.

Right to Opt-Out for the Purposes of Profiling for Decisions That Produce Legal or Similarly Significant Effects

Personalized Advertising Opt-Out

We do not sell personal information. However, we do process personal information for purposes of displaying advertisements that are selected based on Users’ online activities over time and across different sites, services, and devices. Consistent with applicable law, you may opt out of such processing by using the contact details in the “Contact Us” section.

Appeal of Consumer Rights Requests

Security and Protection of Personal Information

Upchurch has implemented and we routinely update and maintain appropriate administrative, physical and technical security measures to help protect your personal information from unauthorized access. While Upchurch takes every reasonable precaution available to protect your personal information, no storage facility, technology, software, security protocols or data transmission over the Internet can be guaranteed to be 100% secure. Computer hackers that circumvent our security measures may gain access to certain portions of your personal information, and technological bugs, errors and glitches may cause inadvertent disclosures of your personal information; provided, however, that any attempt to breach the security of the network, our servers, databases or other hardware or software may constitute a crime punishable by law. For the reasons mentioned above, Upchurch cannot warrant or guarantee that your personal information will be absolutely secure. Any transmission of data at or through the Website and/or Upchurch is at your own risk. You acknowledge that your acceptance of the Terms of Use and access to and use of the Website are voluntary and undertaken with full knowledge and awareness that such activities necessarily entail risks, including security breaches, unavailability, loss or corruption of data, and other inherent risks associated with computer software, communications via the Internet, electronic communications and processing. You should take particular care in deciding what information you send or otherwise make available to us, and you should always back up any personal information or content you send or otherwise make available to us. Except as otherwise required by applicable law, Upchurch shall not be liable for the storage or loss of any of your personal information or content. If you believe your credentials for accessing and using the Website have been compromised, please contact us immediately at [info@upchurchservices.com]. In compliance with applicable federal and state laws, we shall notify you and any applicable regulatory agencies in the event that we learn of an information security breach with respect to your personal information. You will be notified via e-mail in the event of such a breach. Please be advised that notice may be delayed in order to address the needs of law enforcement, determine the scope of network damage, and to engage in remedial measures.

Links to Third-Party Websites

Our Website may contain links to third-party websites. Such websites may have separate privacy policies that you should review. We are not responsible for the content of linked websites or those companies’ data-handling practices.

International Transfers

Upchurch is headquartered in the United States and, as a result, the information you provide to us will be transmitted to and reside on servers or workstations in the United States. If your information was collected outside the United States, it may be necessary to transfer your information to the United States for processing. You understand and consent that information you provide may be transferred to and processed in the United States. The data protection laws in the United States may not be the same as the data protection laws in your home country. No action on or involving this Website by Upchurch is intended to subject Upchurch to the laws or jurisdiction of any other country or territory.

Children’s Privacy

Our Website is a general audience site and is not directed at, or intended for use by, children under the age of 18 years. Accordingly, we do not knowingly collect personal information from children under age 18. Should we discover that a child under the appropriate age provided his or her personal information, we will promptly delete that information. If you are under 18 you should not use this Website and you should not send us personal information about yourself.

Data Storage and Retention

We keep your personal information for as long as necessary to fulfill your requests or the purposes for which it was obtained, including the provision of Services. The criteria used to determine our retention periods include (a) for as long as we have an ongoing relationship with a particular customer, (b) as required by a legal obligation to which we are subject, and (c) as necessary to comply with legal obligations.

Do-Not-Track Disclosure

Please note that we do not alter our Website’s data collection and use practices when we detect a “Do Not Track” signal from your device.

Changes to this Policy

Please note that we may change this Policy from time to time. If there are changes to our Policy, we will post them here and update the “Last Updated” date at the top of this document. Continued use of this Website after any changes is deemed to be acceptance of those changes. Accordingly, we encourage you to check the Policy periodically for updates.

How to Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us using the following information:

Upchurch Services, LLC
2606 Baldwin Road
Greenwood, MS 38930
Phone: 662-453-6860
Email: info@upchurchservices.com